Bad Bunny
128 Million Viewers
… Tune Into Super Bowl Halftime Show!!!
Published
February 10, 2026
4:28 PM PST
The chaos and controversy surrounding Bad Bunny’s Super Bowl halftime performance did NOT hurt the viewership numbers — 128.2 million people tuned in to watch!
The numbers for the “DtMF” singer were announced by by NBC on Tuesday, confirming that fans had their TVs stuck on the Super Bowl during halftime to watch Bad Bunny do this thing.
The performance didn’t lack star power … with special guests like Cardi B, Lady Gaga, and Ricky Martin a part of the show.
Despite the strong numbers, it wasn’t the most-watched halftime show ever. By comparison, last year’s halftime performance with Kendrick Lamar drew a historic 133.5 million viewers across TV and digital platforms.
Of course, Bad Bunny’s show had some competition this time around … with Turning Point putting on an alternate program starring Kid Rock and others, which had over 5.1 million people watching live.
Bad Bunny faced heavy criticism before he ever hit the stage, with many knocking the NFL for picking a headliner who primarily performed in Spanish, not English.
After, the talk didn’t die down … with even President Donald Trump expressing anger over the performance — calling it “one of the worst EVER!”
“It makes no sense, is an affront to the Greatness of America, and doesn’t represent our standards of Success, Creativity, or Excellence,” Trump said.
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“Nobody understands a word this guy is saying, and the dancing is disgusting, especially for young children that are watching from throughout the U.S.A., and all over the World.”
But when it comes to the numbers, the performance tells a different story.
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